by Rebecca Matter | May 10, 2011 | Featured, Getting Clients
What’s the next best thing to hearing, “You’re hired”? How about … “I’m interested in your services. Can you send me more information?” And if you have a well-rehearsed elevator speech like I wrote about earlier, your chances of being asked that question will improve...
by Rebecca Matter | May 3, 2011 | Getting Clients
You’re at a networking event full of promising potential clients … And while standing at the bar waiting for your drink, the person beside you introduces themselves and follows it up with the following question: “So what is it that you do?” This is your chance! You...
by Rebecca Matter | Apr 26, 2011 | Getting Clients
There’s a challenge all new writers face once they make the decision to REALLY take action and go after their dreams. For most, it’s the step they fear most. And that fear can cause you to create a whole slew of excuses for why you’re not ready to move forward. Can...
by Rebecca Matter | Jan 5, 2011 | Achieving Your Goals
First, get your foot in the door … And then, look for ways to increase the scope of every project you do … … Before ultimately raising your fees across the board. It’s a simple, 3-step plan to web-writing success. But, it all starts with the first step: Getting your...
by Rebecca Matter | Sep 8, 2010 | Writing
[Note: I wrote this as a bonus chapter for Dan Kennedy’s next edition of his popular book, “The Ultimate Sales Letter.”] We all know that copy is king … and that a well-crafted sales letter can boost sales, attract new customers, and encourage...
